Guerilla Advertising

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I feel like these people worked for Target because their branding skills are awesome. Anytime anyone sees the black lips on a flyer they will automatically think of the band and, hopefully, the concert. The only unfortunate part of guerilla marketing is the date mix up. However thanks to MySpace, every band on earth has its own page with dates, times and maybe a few songs to rock out to before the concert.

clipped from www.adrants.com Why Post Flyers When There are So Many to Vandalize? Okay, we love this. Instead of posting flyers for its East Village concert (which takes place either last night or right now), Black Lips (or its fans?) used ads around town to spread the word. Black lips were drawn across the faces of models and actors, alongside the concert place and time: 3/10/08 and/or 3/11/08, Bowery Ballroom. See more at Guerilla Communication. Black Lips’ MySpace confirms the concert takes place on the 11th, not the 10th. Oh but wait, Copyranter insists it’s Monday the 10th. Well, this is guerrilla so shit happens. Either way, you missed it. (Bummer.) by Angela Natividad��� Mar-11-08�� Comments (0)��� File: Events, Good, Guerilla, Poster, Promotions ��

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Tags: advertising, black lips, Megan Goullet